The vision was well articulated, and it was marked by a concerted effort to reach particular groups that were targeted. The Ministry was started as Interior Mission reaching out to the International English speaking community in Swaziland. The vision targeted the above community including the Professionals,Academia,Business Community, different sectors of Leadership,
urban and the contemporary generation. The target groups also included those in the Manifesto of Jesus Christ: dejected, broken hearted, emotionally bruised, destitute, marginalized and isolated sectors including youth with their modern sub cultures, with all kinds of hurting and wounded persons.